How to Expand Your Brand Into a Business

How to Expand Your Brand Into a Business

Meet this week’s guest:

Kika Jordanovska, Project Manager of iLoveVeterinar

Kika has been a digital nomad for the last 6 years. Currently she works as the Project Manager at I Love Veterinary, a project dedicated to veterinary professionals, which was founded by her partner and herself. Other than that, she is a self-taught SEO specialist and has built a few other successful niche websites.

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Personal Brand That Sells

Personal branding has a shade of mystery, however, it’s all about marketing. With the difference, that you are the product to be promoted. Briefly, your personal brand is what other people think of you. If their opinion doesn’t correspond to yours, you should definitely review the strategy.

The Storytelling

It’s a casual weekday. You are checking the statistics of a recently launched campaign. And wow!!! It is sold out! You couldn’t imagine this result one month before when you didn’t use the power of storytelling in your marketing strategy. Do you want to be this successful entrepreneur? 

What is a Digital Nomad?

Nearly every person on the planet has dreams of exploring far off destinations, but did you know that your journey doesn’t have to be limited to the few weeks you get off from work or the gap year between school? If you have ever fantasized about dropping everything and living out of your backpack, the life of a digital nomad may be the answer that you’ve been looking for.

How to Become a Digital Nomad

Although you can’t paint all digital nomads with the same brush, at their core they all are remote workers who utilize modern devices and Wi-Fi to work while they travel. A digital nomad may work with a company, for themselves, or as a freelancer part of a larger collective. 


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